Start-ups & Small Businesses

The Edge Group Start-Ups & Small Businesses Team has extensive knowledge of organizing, scaling, and sustaining operations.

Whether you are looking to grow your business, create efficiencies, or obtain interim support, our expert consultants tailor their approach to your vision.

Find Your Edge

Discover the unique strengths and market differentiators that set your business apart. Our Start-Up Team helps you build a solid foundation for growth, focusing on brand identity, strategic planning, and competitive positioning.

Maximize Your Edge

For businesses ready to scale, we refine your operations, enhance your market presence, and develop strategies to sustain long-term success. Our approach ensures your business reaches its full potential.

Scope Work & Support

We offer tailored project-based support, from business planning and financial modeling to operational efficiencies and interim leadership roles. Our goal is to provide the expertise you need, when you need it.

Spotlight: The Impact of having People Framework in Start-up Organizations

As start-ups begin to find their footing, a critical component of their future success lies in how they are able to scale quickly and efficiently. The visual here displays the Organizational Life Cycle Theory of Leadership, as adopted from the business transformation agency, Navalent.

The graphic shows how a company moves through the five life cycle stages: emergence, early growth, rapid growth, maturity, and decline.

Aside from the decline in an organization’s lifecycle, the most disruptive portion of the lifecycle is its rapid growth phase.

In the race to scale the organization and compete within its market, there are substantial human components involved in the rapid growth phase, due to the hiring, integration, and optimization of employees. Without a viable people strategy, this phase could set back or derail an organization at its most critical time.

To best prepare my clients for a successful rapid growth phase, I work with them to customize my proprietary people framework to meet their needs during the emergence and early growth phases of their organization.